Put your product in front of people trying to get their website found

Website Promotion is read by UK business owners, startup founders and freelancers who already have a live website and are trying to get more from it, so an advertisement placed here reaches people who are actively looking into promotion channels, tools and budgets.

What a placement here can look like

Options include a mention inside a relevant guide or a listing alongside the entries in the channels directory, depending on what you're advertising and where the right readers are likely to see it. The format and cost get worked out per enquiry, because a placement that suits a keyword research tool is not the same as one that suits a hosting provider.

Planning your own advertising spend

If you're trying to work out what a paid campaign might cost, or how cost per click (CPC, what you pay each time someone clicks your ad) and cost per thousand impressions (CPM) compare across channels, that's covered by the Ad Budget Calculator and the CPM / CPC Benchmark Comparator, with the guide behind each tool explaining the maths so you're not just reading a number off a screen. Both tools work from general UK benchmarks, so treat the output as a starting estimate.

Getting in touch

Email websitepromotion with a line about what you'd be advertising and who it's aimed at, and that's the fastest way to find out whether a placement here fits.